Marketing and Public Relations Manager
7 days ago
We are seeking a Marketing and Public Relations Manager to join our team at PAObank. As a key member of our marketing function, you will be responsible for developing and implementing effective marketing strategies to increase brand awareness and drive sales growth.
About the Role
In this role, you will work closely with our cross-functional teams to design and execute marketing campaigns that align with business goals. You will also collaborate with our sales team to identify potential markets and customer segments, creating promotional materials and sales tools to support their efforts. Additionally, you will track and analyze sales performance metrics to refine our marketing strategies and manage public relations activities to enhance our company's image and reputation.
Requirements
To be successful in this role, you will need a Bachelor's degree in Marketing, Business Administration, or a related field, along with 10+ years of working experience in marketing functions, preferably in financial services, banking, or technology industry. You must have proven experience in a marketing role, with a focus on market research and sales strategies, as well as strong analytical and problem-solving skills. Excellent communication and interpersonal skills are also essential, along with proficiency in marketing software and tools such as CRM systems and analytics platforms.
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