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Senior Marketing and Education Professional
2 days ago
Crimson Global Academy is seeking a highly motivated Senior APAC Chinese Marketing Executive to join our team. In this role, you will be responsible for leading the development of our local marketing strategy, creating engaging content, and building strong relationships with potential students and guardians.
As a key member of our APAC sales and marketing team, you will work closely with colleagues to provide necessary assets and adapt global campaigns for APAC marketing opportunities. Your responsibilities will include:
- Supporting the development of Crimson's Chinese Marketing strategy to increase lead generation and conversion.
- Designing and creating cross-platform digital marketing collateral, including social media ads, organic social content, digital flyers, and booklets.
- Marketing automation tasks, such as building and scheduling social media posts and other campaign materials.
- Managing webinar campaigns from inception to completion, including creating campaign materials, hosting webinars, and reporting on performance.
- Organising backend logistics for webinars or events, creating campaign materials, communicating with involved parties, hosting events, and completing post-event reports.
You will be working in a fast-paced environment, collaborating with colleagues to achieve our goals. To succeed in this role, you will need:
- A Bachelor's degree in marketing, communications, or a related field, and/or equivalent job experience in marketing, preferably in the education space.
- Proficiency in English and Mandarin reading, writing, and speaking skills.
- Experience in industry-standard design and video editing software, such as Adobe Creative Suite (Photoshop, Illustrator), Canva, or iMovie.
- Knowledge of project management, marketing automation platforms, and social media marketing tools is a plus.
In return, we offer a competitive salary of $80,000 - $100,000 per annum, flexible working hours, and opportunities for professional growth and development. If you are passionate about education and people, and looking for a collaborative environment, then we'd love to hear from you
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