Chief Marketing Officer for Banking

5 days ago


Hong Kong, Central and Western District, Hong Kong SAR China OCBC Full time
Key Responsibilities
  • Develop and implement a comprehensive marketing strategy that enhances customer revenue potential and improves utilization of current service provisions.
  • Lead a team to formulate marketing and product campaigns, leveraging omnichannel thinking and executions.
  • Work with relevant stakeholders to enhance customer experience and revenue potential through innovation and/or introduction of relevant marketing technologies.
  • Manage Marketing productivity, headcount, and cost according to annual budgets.
  • Be accountable for all Marketing services supported by internal and external service providers.


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