APAC Marketing Content Creator
1 week ago
We are seeking an experienced content writer and curator to join our APAC Marketing team in Hong Kong.
The ideal candidate will combine creative writing expertise with a professional services background to craft compelling short-form content that resonates with our audience and drives engagement.
Main Responsibilities:
- Write clear, engaging short-form content for a finance and business audience across multiple digital platforms.
- Source, organize, and manage content libraries and databases.
- Blend creativity, research skills, and organizational ability to ensure content is aligned with campaign goals.
- Research and curate high-quality content that is timely and relevant to target audiences.
- Generate original ideas that go beyond the brief and support audience engagement.
- Deeply understand the prospect/customer journey to guide content strategy.
- Collaborate with stakeholders, including product and sales teams, to align content with business objectives.
Requirements:
- 5-10 years of recent hands-on copywriting experience in a global corporate in-house marketing department or international agency setting, with a proven track record in business content creation.
- Demonstrated experience writing B2B marketing content for digital platforms such as social media, websites, email marketing, landing pages, and other short- and long-form content formats.
- Proven experience developing content for multiple APAC markets, tailoring messaging for regional nuances and audience behaviors.
- Exceptional writing skills, with a portfolio that showcases versatility and clarity across formats.
- Strong understanding of SEO best practices and experience creating optimized content.
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