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Senior Brand Development Manager

2 weeks ago


Hong Kong Island, Hong Kong SAR China JPC TEXSON LTD Full time
Job Title: Senior Brand Development Manager

The Company Profile:
JPC Texson Ltd has been a prominent player in the Hong Kong market for decades, specializing in a wide range of products, including dried fruits and nuts, canned food, confectionery, coffee and tea, pasta, olive oil, and more. Our extensive portfolio includes over 30 food and beverage brands, sourced from the US, Europe, and Asia, and we take pride in catering to a diverse range of clients across various industries.

Job Responsibilities:
The successful candidate will be responsible for leading our brand strategy development, conducting market research and competitor analysis, collaborating with various departments to ensure brand alignment and consistency, developing and managing marketing budgets, monitoring and reporting on the performance of brand initiatives, leading and mentoring a team of marketing professionals, and maintaining strong communication with senior management and other stakeholders. This role requires a deep understanding of the FMCG and food industry, as well as excellent analytical, communication, and leadership skills.

Requirements:
To excel in this position, you should possess a Bachelor's degree in Marketing, Business, or a related field, and have at least 5+ years of experience in brand management within the FMCG or food industry. Preferably, you should have 2+ years of supervisory or managerial level experience and sound experience in working closely with FMCG channels. You should also be able to demonstrate strategic thinking, analytical skills, and strong communication abilities.