Marketing Communications Lead

2 weeks ago

Hong Kong, Central and Western District, Hong Kong SAR China King Deux Search & Consulting Full time
About the Role

We are seeking an experienced Marketing Communications Manager with a strong focus on PR to join our dynamic team. In this role, you will be responsible for planning, executing, and managing the brand's public relations and event marketing initiatives.

Key Responsibilities
  • Develop and implement comprehensive PR and event marketing strategies to support the company's overall marketing and business objectives.
  • Manage and execute all aspects of the company's event portfolio, including conceptualization, planning, logistics, and post-event evaluation.
  • Collaborate with internal and external stakeholders to identify, secure, and manage partnerships for events and PR opportunities.
  • Create engaging content and materials for PR campaigns and event promotion, including press releases, media kits, and digital assets.
  • Build and maintain strong relationships with local and regional media outlets, influencers, and industry partners to secure favourable media coverage and brand exposure.
  • Monitor and analyze the performance of PR and event initiatives, providing insights and recommendations for continuous improvement.
  • Stay abreast of industry trends, best practices, and emerging technologies to enhance the effectiveness of the company's marketing efforts.
  • Manage and mentor a team of marketing and event specialists to ensure efficient and successful campaign execution.
Requirements
  • Bachelor's degree in marketing, communications, public relations, or a related field.
  • 8 years or above of experience in PR, event management, or integrated marketing in the retail, hospitality, or lifestyle industry.
  • Excellent written and verbal communication skills, with the ability to effectively engage with media, partners, and internal stakeholders.
  • Strong project management and organizational skills, with the ability to multitask and prioritize in a fast-paced environment.
  • Creative problem-solving skills and a keen eye for detail.
  • Experience in managing and mentoring a team of marketing and event professionals.
Salary and Benefits

The estimated salary range for this position is between $90,000 to $120,000 per year, depending on qualifications and experience. Additionally, the company offers a comprehensive benefits package, including health insurance, retirement plan, and paid time off.

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