Marketing Manager
6 days ago
Develop and execute 360° marketing strategies for new and existing products, ensuring alignment with brand ethos and business goal. Collaborate with cross-functional teams (Creative, R&D, E-commerce and Sales) and externally with landlords, partners and agencies/vendors to optimize product launches, promotions and brand marketing. Proactive player who always eyes market trends and internal enhancements to drive efficiencies and amplify results. Partner with PR team to secure high value collaborations and targeted marketing opportunities. Data-driven Performance Marketing and Customer Acquisition Analyze customer behavior, sales trends, and campaign performance to refine targeting and ROI. Design and deploy omnichannel strategies along with the digital and retail team to attract high-value customers. Implement A/B testing for creatives/formats and marketing initiatives to enhance lead generation and conversion. Lead referral programs and post-trial engagement tactics. Monitor results weekly and present performance reports with actionable insights (such as: customer spending, top products marketing and link/cross-selling strategies, lead activation, and behavioral analysis). Stay ahead of luxury beauty trends, emerging platforms, and competitive benchmarking. Experiment with new tech to elevate customer experience. Ad hoc duties as assigned. Requirements Bachelor’s degree in Marketing, Communications, or related field At least 8 years of experience in marketing, preferably in luxury brand, beauty, FMCG or related industry Experience in retail O2O marketing, agency and e-commerce experience is an advantage Ability to work in a fast-paced environment and able to manage multiple tasks under tight deadlines Strong data and customer analytics skills, navigate customer data analytics and/or BI visualization (e.g. Qlikview/Odoo) and identify actionable insights about drivers of business performance Strong written and verbal communication, creative thinking, and project management skills Proficiency in developing prospecting methodologies and proactive in customer acquisitions Strong in product marketing will be an advantageous Proficiency in MS Office, Word, Excel, PowerPoint Immediately available / short notice is preferred What we offer Flexible Working Hours Up To 26 Days Annual Leave Per Year Community Care Leave Family Care Leave Full Paid Maternity Leave Full Paid Paternity Leave Full Paid Sick Leave Jury Leave Work Anniversary Leave Early Leave for Doctor Consultation Free Products Free Treatments Medical Insurance Staff Discounts Referral Bonus Interested parties, please send your application with detailed resume stating current, expected salary and availability to or click Apply Now. Personal data collected will be used for recruitment purpose only. #J-18808-Ljbffr
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