Marketing Manager

2 days ago


hong kong, Hong Kong SAR China HKT Enterprise Solutions Full time

Marketing Manager (Customer Loyalty Management) Direct message the job poster from HKT Enterprise Solutions We are seeking a strategic, result-driven, and detail-oriented Marketing Manager, to lead initiatives that elevate our customer loyalty program through data insights and AI-powered solutions. This role is ideal for a marketer who thrives in a fast-paced environment, embraces innovations, and is passionate about driving business growth. Responsibilities Design and execute customer loyalty campaigns, leveraging data analytics and AI tools to maximize performance. Collaborate with cross-functional teams to integrate AI solutions into marketing workflows, improving efficiency and effectiveness. Continuously improve customer experience through process optimization and automation. Monitor and analyze KPIs across customer life cycle stages, segments, and product categories to identify business growth opportunities. Develop and maintain performance dashboards to track campaign effectiveness and operational efficiency. Review and refine channel targets to improve business outcomes and ROI. Qualifications Bachelor’s degree in marketing, Business Administration, or related discipline. 5+ years of marketing experience, with a strong focus on data analytics and digital marketing. Proven ability to work independently, manage multiple projects and meet tight deadlines. Possesses strong analytical mindset, good presentation and project management skills. Proficient in marketing analytical tools (e.g., Excel and Tableau), experience with AI or automation platforms is a plus. Fluent in written and spoken English and Cantonese. All personal data provided by candidates will be used for recruitment purposes only by HKT Services Limited in accordance with HKT's Privacy Statement, which is available on our website. Unless otherwise instructed in writing, candidates may be considered for other suitable positions within the Group (being, HKT Limited, PCCW Limited and their respective subsidiaries, affiliates and associated companies). Personal data of unsuccessful candidates will normally be destroyed 24 months after rejection of the candidate's application. If you have any questions regarding your personal data held by HKT Services Limited HKT's Privacy Statement, please feel free to contact our Privacy Compliance Officer by writing to or GPO Box 9896, Hong Kong. Seniority level Mid-Senior level Employment type Full-time Job function Marketing Telecommunications #J-18808-Ljbffr



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