Director, Consumer Interactive

Overview Join to apply for the Director, Consumer Interactive role at TransUnion . This role serves as the general manager for TransUnion Consumer Interactive (TUCI) in the APAC region (Hong Kong and Philippines), operating within the strategic framework defined by the International Consumer Interactive Executive Management Team. As Head of Consumer Interactive, you will lead the strategic direction, growth, and operational excellence of the division. You will drive consumer engagement, product innovation, and revenue growth across digital platforms, while ensuring compliance, customer satisfaction, and market relevance. You will manage both direct-to-consumer (D2C) and indirect (B2B2C) business channels, overseeing all physical and digital touchpoints. This high-impact leadership role demands strategic vision, operational rigor, and cross-functional collaboration to scale our consumer business and deepen engagement across digital and partner ecosystems. You will be fully accountable for business performance, including profitability, operational effectiveness, sales, consumer experience, and new business acquisition. This is a hybrid position and involves regular performance of job responsibilities virtually as well as in-person at an assigned TU office location for a minimum of two days a week. TransUnion's Internal Job Title Director, Strategic Planning Note: This description reflects the responsibilities and qualifications for the role; it is not a complete job contract. Responsibilities Define and execute the vision and strategy for Consumer Interactive, aligned with TransUnion’s global priorities. Own the P&L for Hong Kong’s consumer business—covering revenue, subscriber growth, contribution margin, and channel performance. Drive growth through new product development, strategic partnerships, and market expansion. Develop forecasts and monetization strategies tailored to APAC’s digital landscape. Lead development of consumer-facing products (e.g., credit monitoring, identity protection, financial wellness). Localize and evolve propositions to maximize relevance across credit, identity, alerts, and financial wellness. Influence product and technology roadmaps to prioritize features that drive scale, differentiation, and compliance. Champion platform enhancements to improve growth, user experience, and regulatory alignment. Promote a customer-centric approach across all digital touchpoints and lead digital acquisition, lifecycle management, and monetization across web and mobile. Shape marketing strategy and optimize funnel metrics (CAC, LTV, churn, activation, ARPU). Use experimentation and data-driven insights to refine digital journeys. Lead commercial execution across partner-led channels (banks, fintechs, telcos, digital platforms). Build and scale embedded/co-branded consumer journeys with strategic partners. Drive revenue, partner success, and long-term relationship management. Align Product, Marketing, GTM, Analytics, Compliance, and CX teams toward shared goals. Ensure compliance with local regulatory frameworks and represent APAC’s consumer business in global planning, leadership councils, and performance reviews. Build and lead a high-performing team, fostering a culture of innovation, accountability, and continuous improvement. Qualifications 10+ years in consumer digital products, fintech, or related industries; 5+ years in senior leadership. Proven success in scaling consumer businesses and launching digital products. Experience in both D2C and B2B2C models, with direct revenue and partner sales ownership. Deep understanding of APAC’s consumer landscape, digital funnels, partner ecosystems, and regulatory frameworks. Strong grasp of data privacy, credit reporting regulations, and financial services. Experience engaging with regulatory bodies and senior stakeholders. Exceptional strategic, analytical, and communication skills. Fluent in digital consumer metrics (CAC, LTV, churn, funnel performance). Experience in global matrixed organizations is a plus. Bachelor’s degree required; MBA or advanced degree preferred. Strong leadership presence with ability to influence cross-functional and global teams. Comfortable initiating and managing change. High attention to detail and strong work ethic. Additional Referrals increase your chances of interviewing at TransUnion. Get notified about new Interactive Director jobs in Hong Kong, Hong Kong SAR. #J-18808-Ljbffr