Marketing Manager

4 days ago

Hong Kong Island, Hong Kong SAR China Self-Employed [Equity Investor] Full time

As a Marketing Manager specializing in Digital Marketing, you will lead the development and execution of integrated marketing strategies that strengthen brand presence, drive customer acquisition, and support business growth. You will oversee digital channels—including social media, search, email, website, and paid advertising—to deliver cohesive campaigns aligned with organizational goals. This role involves managing end-to-end campaign planning, content strategy, performance optimization, and analytics, ensuring that all marketing activities are data-driven and results-oriented. You will collaborate with cross-functional teams such as product, sales, design, and operations to ensure consistent messaging and effective market positioning. Your responsibilities include managing marketing calendars, supervising creative production, coordinating external partners or agencies, and developing SEO/SEM strategies to improve online visibility. Additionally, you will monitor market trends, competitors, and audience behavior to refine targeting and identify new opportunities. You will prepare performance reports, analyze KPIs, and provide insights that support strategic decision-making. This role requires strong leadership, creativity, analytical thinking, and the ability to manage multiple initiatives in a fast-paced environment. Qualifications Strong understanding of marketing strategy, digital marketing channels, and brand management. Experience planning and executing integrated marketing campaigns across social media, email, SEO/SEM, and paid media. Proficiency with analytics tools, marketing platforms, and performance measurement dashboards. Strong communication and storytelling skills, with the ability to convey value propositions clearly. Ability to analyze campaign data, identify trends, and optimize performance for improved ROI. Strong project management skills, with the ability to coordinate multiple stakeholders and handle tight deadlines. Creative mindset with experience developing content strategies and overseeing creative execution. Familiarity with CRM systems, marketing automation tools, and digital advertising platforms. Ability to work cross-functionally and contribute to strategic marketing planning. Proactive leadership, attention to detail, and a commitment to continuous improvement in marketing performance. Seniority level Entry level Employment type Part-time Job function Marketing and Sales Industries Investment Management #J-18808-Ljbffr

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