Marketing Specialist

1 week ago


Kowloon, Hong Kong SAR China Metaverse Cloud Solution Full time

Hiring - Fintech | Crypto | Forex | Trading | Web 3 | CFD Visa: IANG/TTPS/QMAS visa holders are welcome. Responsibilities Responsible for information flow advertising of the company's financial app in mainland China. Responsible for advertising on major media platforms such as Baidu, ByteDance, UC, etc., analysing user groups and formulating appropriate advertising strategies. Control the creativity of advertising content and strategies, operate accounts with refined methods, and regularly summarise performance of advertising materials. Responsible for channel ROI, with incremental growth as the core goal, monitoring and analysing account data, and continuously optimising costs. Analyse competitors' market advertising strategies, understand industry trends and traffic trends. Collaborate with internal product and operations departments to improve business conversion rate. Requirements Bachelor's degree or higher. More than 2 years of advertising experience on Baidu/ByteDance/Tencent/UC platforms. Familiar with the advertising rules and operations of Baidu search and information flow platforms. Strong data analysis, logical thinking, resource integration and insight skills. Strong learning ability, positive work attitude and high sense of responsibility. Financial industry experience is preferred. Seniority level: Entry level Employment type: Full-time Job function: Marketing and Sales Location: Yau Tsim Mong District, Hong Kong SAR #J-18808-Ljbffr



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