SEM Specialist

Our client is watch trading company, mainly focus on online trading, like Amazon, Ebay, Lazada, T-mall etc. online platform. Job Description Manage & Maintenance all marketing channels including social media platform, website for the group company. Execute tests, collect and analyze data, identify trends and insights in order to achieve maximum ROI in paid search campaigns Track, report, and analyze website analytics and PPC (pay per click) initiatives and campaigns Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies Conceptualize and formulate regular marketing campaigns; develop marketing materials such aseDM, e-flyers and mail outs Liaise with media and potential business partners to explore new promotion channels, jointpromotion opportunities and build the brand awareness. Compile reports and co-ordinate with different parties for project implementation To maximize brand's online visibility to acquire customers for the company Research and analyze competitor advertising links Support ad-hoc duties as assigned Job Requirements Degree holder of above in E-commerce, Information Systems or related disciplines Minimum 3 years working experience in digital marketing or watch industry At least 1-2 year of working experience in SEM is a must, preferably for China Market A flexible, approachable attitude with good creative, problem-solving skills and work independently Familiar with HTML5, CSS and JavaScript, Photoshop, Illustrator, Dreamweaver, Fireworks, Flash Knowledge of digital planning and technologies is a must Up-to-date with the latest trends and best practices in search engine marketing Ability to develop and write content for web and digital marketing Detail-oriented, able to work under pressure and meet tight deadlines Strong interpersonal and communication skills In-depth experience with bid management tools Experience with website analytics tools (e.g, Google Analytics, NetInsight, Omniture, WebTrends) Good command of spoken and written in English and Chinese Occasionally travel is required; Interested candidates please click the ‘Apply Now' button to submit your resume (MS Word document) or email to or send your CV to: DELKEN Personnel Consultants Limited , 21A, Lucky Plaza, 315-321 Lockhart Road, Wanchai, HK or contact or fax to . For more jobs, please visit our website: All personal data submitted will be treated in strict confidential and used for recruitment purposes only. #J-18808-Ljbffr