Growth Manager

5 days ago

hong kong, Hong Kong SAR China Alpha-H Full time

Alpha‑H, as part of the Vita Green brand portfolio, is a leading beauty brand headquartered in Australia, dedicated to delivering high‑quality products and exceptional customer experiences. We are expanding our presence in Hong Kong and seek a dynamic Growth Manager to lead our e‑commerce and digital marketing efforts. Position Overview As the Growth Manager, you will play a pivotal role in driving our online growth strategy. You will collaborate closely with our Australian team and lead the e‑commerce and paid media team. This position requires a blend of business analysis and promotion planning on d2c business along with a deep understanding of digital marketing. What You’ll Be Doing Develop e‑commerce strategies to increase traffic conversion and repeat purchase rate on our Shopify store and paid channels. Plan, implement and optimize promotional campaigns aligned with brand objectives. Utilize knowledge of Meta and Google Ads to enhance online visibility and engagement. Collaborate effectively with the Australian headquarters to ensure alignment on brand messaging and strategy. Lead the e‑commerce and paid media team to achieve growth targets. Conduct business analysis, manage e‑shop P&L, identify areas for improvement and optimize performance. Co‑ordinate and work closely with internal and external parties on all sales related issues. Stay updated on industry trends and competitor activities within the beauty sector. Participate in ad hoc projects when required. Who You Are Proven experience in e‑commerce and digital marketing, preferably within the beauty industry. Strong analytical skills with the ability to interpret data and make informed decisions. Expertise in paid media campaigns (Meta and Google Ads). Excellent communication skills, with the ability to work collaboratively across teams. Passion for beauty products and a keen understanding of the market. Proficiency in English and Mandarin. We value your professional and personal growth – fostering a positive work culture is our priority. Here, you’ll find more than just a job, you’ll discover a genuine opportunity to thrive. Benefits Be part of a forward‑thinking company dedicated to health and wellness. Engage in pioneering projects that push the boundaries of innovation. Opportunities for professional growth and development. Flexible working schedule that promotes work‑life harmony. Causal wear every day Collaborate with a talented and diverse team. Exclusive employee discounts on our products and much more Seniority level: Mid‑Senior levelEmployment type: Full‑timeJob function: MarketingIndustry: Personal Care Product Manufacturing #J-18808-Ljbffr

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