SALES DIRECTOR

SALES DIRECTOR - fresh fruit & vegetable food importer & distributor (Sheung Wan) role at JPC Corporation Company Overview American-owned food distribution company with over 50 years of history in Hong Kong Operates a full-service, multi-temperature warehouse and logistics network Specializes in fresh and frozen food products including meat, poultry, seafood, dairy, produce, dry goods, and confectionery Fruit & Vegetable Team focuses on premium imports from the United States, Australia, Europe, and other regions Serves leading supermarket chains, luxury hotels, fine-dining restaurants, caterers, and private clubs Role Summary: Sales Director - Fruit & Vegetable Division Strategic leadership role with full accountability for sales performance, growth, and profitability Responsible for driving commercial success and market expansion of the fresh produce business Leads a team of 8-10 professionals across sales and procurement Reports directly to senior management and contributes to company-wide strategic initiatives Key Responsibilities Develop and execute sales strategies to grow the fruit and vegetable division in Hong Kong Drive revenue growth and ensure profitability through effective sales planning and execution Build and nurture relationships with key clients including supermarket chains and foodservice operators Expand and manage supplier networks across the US, Australia, Europe, and China Identify and establish new sourcing channels in China to enhance product offerings Oversee sales operations, distribution, and customer service to ensure operational excellence Lead, coach, and develop a high-performing sales team Monitor market trends and competitor activity to inform strategic decisions Collaborate cross-functionally to align sales goals with procurement, logistics, and marketing Ideal Candidates Extensive experience in fruit and vegetable import and distribution Strong network of retail and foodservice clients in Hong Kong Proven relationships with overseas suppliers in the US, Australia, and Europe Familiarity with China-based sourcing and the Hong Kong wholesale market Prior experience with major Hong Kong supermarket chains is highly advantageous Fluent in Cantonese, Mandarin, and English Inspirational leader with a track record of building successful sales teams Commercially savvy with strong strategic thinking and execution skills Energetic, resilient, and adaptable in a fast-paced environment Collaborative and able to work effectively across departments and with external partners Why Join Us Lead a well-established fresh produce division with strong market presence Join a company that values professionalism, integrity, and innovation Thrive in a friendly, supportive, and collaborative work culture Enjoy a healthy work-life balance in a company that respects personal time and wellbeing Be part of a passionate team committed to quality and continuous improvement Grow personally and professionally in an environment that encourages initiative and development Terms & Benefits Five-day work week 13-month salary guaranteed Attractive performance-based bonus 15 days annual leave Comprehensive medical insurance To apply, please attach your CV with salary expected to . JPC Recruiting Services was established in 1990. We provide free job hunting services to job seekers. Personal data provided by job applicants will be used for recruitment purpose only. Your privacy is guaranteed. #J-18808-Ljbffr