Social Media

3 days ago


WorkFromHome, Hong Kong SAR China 0g Labs Full time

Key Responsibilities Develop and execute social media strategies across X, Forcaster, YouTube, Instagram, TikTok (and other relevant channels), aligned with our protocol’s vision and product roadmap. Create, shoot, edit, and publish high-quality video and multimedia content (reels, stories, shorts, tutorials, livestreams) that resonate with Web3/infrastructure audiences. Plan and run social media campaigns (organic + paid) around protocol launches, ecosystem updates, community events, and influencer collaborations. Work closely with the product, marketing, and community teams to translate technical/infrastructure topics into engaging visual stories and social formats. Monitor, analyse and report on social performance metrics (views, engagement, reach, conversions) and use data to refine content and campaign strategy. Stay on top of platform trends, algorithm changes, creator tools, emerging formats, and Web3 content culture (memes, crypto-native language, influencer dynamics). Provide regional (APAC) time-zone coverage and global reach – able to engage and schedule content for audiences across time zones. Manage and coordinate with external creators, agencies, or freelancers as needed to scale production. Qualifications 2-5 years (or more) of proven experience in web3 for social media content production, especially video, and campaign execution. Strong capability in video production/editing tools (e.g., Adobe Premiere, Final Cut, DaVinci, CapCut) and multimedia storytelling. Demonstrable experience with YouTube, Instagram, TikTok content and best practices (format, editing, engagement). Familiarity with Web3/crypto/Blockchain protocols, infrastructure, decentralised systems or adjacent tech is strongly preferred. Data-driven mindset: comfort with analytics (social dashboards, metrics, A/B testing) and optimising based on performance. Excellent communication skills, creative thinking, strong sense of brand voice and social tone. Ability to work autonomously in a remote environment, across time zones (APAC preferred) and manage multiple content pipelines. Bonus: Experience with influencer marketing, short-form viral content, live streaming, and or multilingual/multi-region content. What we offer Purpose: The opportunity to contribute to making AI a public good Growth: A self-directed environment where you can take initiative to shape your role and career Compensation: Market-competitive compensation including, for most roles, exposure to pre-launch tokens In addition, 0G Labs is committed to the health and well being of all of our team members. To that end, we provide reimbursements towards a holistic set of experiences and courses: Core self: Transcendental Meditation Mind: Landmark Education Emotion: Art of Communication Presence: Speech Coach Body: Fitness, gym and exercise memberships/classes #J-18808-Ljbffr



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