(Senior) Corporate Branding Officer
4 days ago
CHINA MOBILE HONG KONG COMPANY LIMITED (CMHK) is a wholly‑owned subsidiary of China Mobile Limited (HKEx: 941) and ranks 58th on the Fortune Global 500. Our company strives to offer superior service experience and to become the preferable digital partner for customers. We are preserving an environment with trust, responsibility and caring. At CMHK, we commit to maximizing people’s potential and paving the way toward success for every striver. We are now inviting high‑caliber professionals to join us. Division: Corporate Market Division In this position, you will: Develop and execute comprehensive corporate branding strategies that align with the company’s business objectives, values, and long‑term vision. Conduct in‑depth market research, including competitor analysis, industry trends, and target audience insights, to identify opportunities for brand differentiation and growth. Define and manage the brand positioning, brand voice, and brand messaging across all communication channels. Ensure brand consistency in all internal and external communications, marketing materials, digital assets, and product packaging. Plan and implement brand‑building initiatives, such as advertising campaigns, public relations activities, social media marketing, and content marketing strategies. Write and edit engaging brand‑related content, including press releases, blog posts, case studies, and brand stories. Build and maintain strong relationships with key stakeholders, including customers, partners, investors, and media. To be successful in this position, you should meet the following requirements: Bachelor’s degree in Marketing, Business, Communications, or a related field. Master’s degree is a plus. At least 3 years of experience in corporate branding, brand management, or marketing, preferably in a similar industry. Strong understanding of brand identity, brand positioning, and brand messaging principles. Excellent written and verbal communication skills, with the ability to write compelling brand‑related content. Creative thinker with a passion for branding and a strong eye for visual aesthetics. Ability to work in a fast‑paced, dynamic environment and adapt to changing business needs. When you work: 5 days work 8 hours/day What you enjoy: Discretionary Performance bonus Life insurance Medical insurance Birthday gift Marriage leave Birthday leave CMHK is committed to be an equal opportunity employer. We offer an exceptional benefits package and the opportunity to work in a challenging environment. Personal data provided by applicants will be treated strictly in accordance with our personal data policy and for recruitment purposes only. #J-18808-Ljbffr
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Senior Corporate Branding Strategist
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