Marketing Manager

3 days ago


Hong Kong Island, Hong Kong SAR China Michael Page International (Hong Kong) Limited Full time

Regional marketing role in a dynamic lifestyle brand within fashion sector. Drive GTM strategies, large-scale events, and brand campaigns across Asia. About Our Client Our client is a globally recognized lifestyle brand with deep roots in fashion, sports, and street culture. Known for its iconic products and strong brand identity, the company is expanding its regional presence and seeks a seasoned marketing professional to lead strategic initiatives across Asia. Job Description Developing and executing regional marketing strategies aligned with global brand direction. Leading go-to-market planning and execution in partnership with distributors across Asia. Driving seasonal product launches and brand campaigns tailored to local market needs. Managing large-scale marketing events, activations, and tradeshows. Overseeing product marketing initiatives and ensuring brand consistency across all channels. Collaborating cross-functionally with product, sales, and creative teams. Monitoring campaign performance and managing regional marketing budgets. The Successful Applicant minimum 6-8 years of marketing experience in fashion apparel, sports, or streetwear industries. Proven track record in leading large-scale marketing events and tradeshows. Strong background in product marketing and brand management. Experience working with distributors and executing localized marketing plans. Excellent communication and stakeholder management skills. Fluency in English; Cantonese or Mandarin is a plus. What's on Offer A strategic regional role with high visibility and impact. Creative and collaborative work environment within a globally admired brand. Competitive compensation and benefits package. Opportunities for regional travel and cross-market engagement. #J-18808-Ljbffr



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