Senior Marketing Manager`

6 days ago

Kowloon, Hong Kong SAR China Auki Labs Limited Full time

Develop and implement marketing strategies: Create comprehensive marketing strategies that align with the company's goals and target audience. Specifically focus on leveraging Web3 technologies and token launches as part of the broader marketing strategy to drive customer acquisition and retention. Brand management: Develop and maintain a strong brand identity for the company. Ensure consistent messaging and branding across all marketing channels, materials, and communications. Digital marketing : Oversee digital marketing efforts, including website optimization, content marketing, social media marketing, email marketing, and search engine optimization (SEO). Stay up-to-date with the latest digital marketing trends and leverage then to maximize our online presence. Content creation and distribution : Collaborate with other teams to develop engaging and informative content, including blog posts, case studies, and videos. Ensure content is optimized for search engines and resonates with our target audience. Lead generation and conversion : Develop and execute lead generation strategies to capture and nurture leads. Optimize conversion funnels and implement effective lead nurturing campaigns to drive customer acquisition. Community engagement: Build and engage with our community of users, developers, and stakeholders in the Web3 ecosystem. Foster relationships through various channels, such as online forums, social media groups, and industry events. Public relations and communications: Manage media relations and external communications. Develop and execute PR strategies to increase brand visibility and secure media coverage. Act as a spokesperson for the company when necessary. Requirements: Proven experience as a CMO or in a senior marketing leadership role within the software development industry. Strong understanding of Web3 technologies and token launches, including blockchain, decentralized applications (dApps), smart contracts, and cryptocurrency. Demonstrated success in developing and implementing effective marketing strategies in the technology sector. Solid knowledge of marketing channels and techniques, including SEO social media marketing, content marketing, and email marketing. Excellent communication and interpersonal skills, with the ability to build strong relationships with internal teams, external partners, and the broader community. Analytical mindset with the ability to interpret data and make data-driven decisions. Creative thinker with a passion for innovation and staying ahead of industry trends. #J-18808-Ljbffr

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