Senior Marketing Officer

3 days ago


Hong Kong Island, Hong Kong SAR China 市場推廣及銷售 (Sales & Marketing) Full time

Responsibilities With your KPIs on utilization rate, you will be one of the business owners of the company's social commerce platform and drive its success through multi-channel activities Extend merchant partner relationships, work on joint promotions, prepare education materials and add business values Work closely with in-house stakeholders, including the sales team, production team, business intelligence team, IT team, etc. to achieve business KPI Drive the mall-wise incentive program through different marketing activities to increase customer acquisition and retention Closely monitor the market trend, competitor information and conduct market research to develop content directions, and execute the plans Decorate the content of in-app display and other marketing channels, including eDMs, social media, and web pages, and participate in UI/UX development discussions Analyse the performance data and adjust the marketing strategies based on the results obtained Develop and execute ideas for customer acquisition for the social commerce platform Work with the team to initiate large-scale thematic content campaigns Who Is Our Right Fit Bachelor degree is a must, preferably in Marketing and Business Administration discipline 3 - 4 years working experience in marketing or a related discipline Work experience in eCommerce, online business, or start-up firm is preferred Experience in driving customer loyalty programs is a plus Experience in Salesforce Marketing Cloud, GA360, and Tableau a plus but not a must Creative and well‑organised with excellent analytical and problem‑solving skills Strong sense of responsibility and ability to multi‑task under pressure Excellent communication and presentation skills Self‑motivated, result‑oriented and passionate team player is a must A good team player, proactive in driving results. Good command in written and spoken Chinese and English is a must #J-18808-Ljbffr



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