Senior Marketing

At Academic Asia, we provide the best advice for the best education. As a leader in UK boarding school placements in Hong Kong, we have been at the forefront of education consulting for 45 years. As we celebrate this milestone and embark on an exciting growth journey, we are seeking a high‑calibre and proactive Senior Marketing & Event Officer / Assistant Manager to manage event planning, marketing campaigns, and logistics. This role requires excellent coordination skills, attention to detail, and the ability to thrive in a fast‑paced environment. Job Description We are seeking a highly motivated and organized professional to join our dynamic team. The ideal candidate will lead 360° marketing campaigns and oversee the planning, coordination, and execution of a variety of educational events, including exhibitions, seminars, webinars, and networking events. Key Responsibilities Lead 360° marketing campaigns across online and offline platforms to promote events and initiatives. Create impactful marketing materials and ensure consistent branding across social media, websites, email, and other channels. Develop scalable marketing strategies and social media initiatives to boost engagement and event attendance. Align marketing campaigns with broader business objectives and measurable outcomes. Integrate campaigns into customer journey strategies to drive acquisition, retention, and engagement. Support campaign operations like loyalty updates, promotions, and personalized communications. Plan, organize, and execute a variety of educational events, including exhibitions, seminars, webinars, and networking events, ensuring a seamless experience for all stakeholders. Communicate and negotiate effectively with vendors, such as venue providers, caterers, and AV service providers, to ensure smooth event execution. Oversee all event logistics, including venue selection, catering, audio/visual needs, attendee registration, and on‑site management. Prepare and manage event budgets, timelines, and resources, ensuring cost‑effective and timely delivery. Conduct post‑event evaluations, analyze feedback, and provide actionable insights to improve future events. Contribute to the development and execution of member activities, loyalty campaigns, and customer retention initiatives as part of event planning strategies. Supervise junior colleagues and manage event‑related administrative tasks whenever applicable. Requirements Bachelor’s degree in event management, marketing, business administration, education, or related disciplines. 5+ years’ proven experience in event management and project management; experience in organizing exhibitions is a big advantage. Strong organizational and interpersonal skills, with a detail‑oriented and results‑driven approach. Excellent verbal and written communication skills. Good command of English and Chinese (Cantonese and Putonghua). Flexible thinker with a proactive, solution‑focused approach. Proficiency with event technology platforms. Ability to work under pressure, manage multiple projects, and meet tight deadlines. Flexible to work shifts, including weekends and public holidays, as required. Message from CEO If you’re looking for easy, this isn’t it. This job calls for grit, persistence, and courage. But if you’re ready to stretch your limits, you’ll gain something far deeper—growth, purpose, and the chance to shape the path of your life. How to Apply Help us shape the future of education in Hong Kong. Apply today and become a part of our inspiring journey We would love to hear from you #J-18808-Ljbffr