Marketing Manager
Found in: beBee S HK - 2 weeks ago
The purpose of this role is to develop and implement Marketing Strategies to support the growth of Autodesk business in HK. He/ she will manage all of the related Technology Solutions APJâs online mediums including social media channels, plan & deliver quarterly marketing and communication strategies across these mediums and across the vendors aligned to support the growth of the business.
Responsibilities:
- Ensure the awareness and create demand for Autodesk products through Organic activities as well as paid activities.
- Working across multiple products of the business(Autodesk) locally to adhere to corporate branding guidelines during a period of considerable dynamism. Collaborate with regional Marketing teams to maintain uniformity and to learn & share best practices for the business.
- Working across multiple platforms to communicate with internal and external stakeholders.
- Market research and analyze the target segmentation, Potential audience and trends to improve awareness for the related brands/products aligned.
- Ideate, Plan and Deliver quarterly Marketing plans in accordance with the vendor MDP guidelines and Tech data MDP guidelines to support the growth of vendors, partners and Datech.
- Plan, Manage and optimize the utilization of MDP and related ROI reports from the same. Act as an efficient channel marketer to boost the growth of Autodesk channel business in HK.
- Collaborate with vendor (Autodesk), Resellers and internal stakeholders in maintaining efficient marketing communications across the channels to build the business.
- Drive and support Datech digital marketing strategy as it relates to online traffic for the HK market.
- Review & improve utilization of new technologies and keep Datech at the forefront of developments in digital marketing & Strategy.
- Efficient planning strategizing and supporting partner marketing activities, End Customer marketing activities and programs quarterly to support the business growth.
- Email marketing â template design, content facilitation, effectiveness and measurement
- Coordinating online & offline advertising and editorial content to meet publication deadlines and specifications for the committed deadlines.
- Onboard & manage related third parties(Marketing agencies) adhering to the compliance & specific country requirements to deliver the desired marketing activities of the vendor.
- Track and Measure conversion and Optimize it for showcasing the output of demand generation initiatives.
- Ensuring all marketing collateral meets the corporate & vendor guidelines and brand identity.
- Collaborate with all areas of the business to ensure best practice, consistency and to improve communication activities.
- Maintaining a central marketing hub for sales and other stakeholders to access and utilize it.
- Continuous improvement - consistently looking at better ways to service our customers through communication, tools and technology execution.
- Work closely with the APJ marketing team to identify communication topics, build a central schedule and drive.
Donât meet every single requirement? Apply anyway.
At TD SYNNEX, weâre proud to be recognized as a great place to work and a leader in the promotion and practice of diversity, equity and inclusion. If youâre excited about working for our company and believe youâre a good fit for this role, we encourage you to apply. You may be exactly the person weâre looking for
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